14 Innovative Personalization Ideas for the Digital-first Customer

Personalization isn’t a nice-to-have: 57% of customers have stopped buying because a competitor provided a better experience. Customers expect omnichannel personalization where engagements are tailored based on their past interactions.  That’s why “use the recipient’s name in an email” isn’t what you’ll find here. Personalization requires an intimate knowledge of your customer. The goal? Anticipating when and why they need service.   

To get there, four leading CX experts have helped us put together a list of 14 personalization ideas covering the fundamentals through innovative ways you can surprise and delight.  

Download the eBook to reveal:

  • The impact of personalization on experience and loyalty
  • Personalization best practices and fundamentals for contact center leaders
  • Real-life examples of personalized customer experience