Behavioral Data: The Key to Unlocking Better Fraud Prevention

The development of Behavioral Biometrics offers a solution that can strike a balance between friction and security. Behavioral data - the data used in Behavioral Biometrics technology - represents users' innate behavioral interactions with websites, applications, devices and more. It is a powerful data source that excels at rooting out fraudsters and differentiating humans vs. bots.

In this whitepaper, we will take a deep dive into the WHAT, HOW and WHY of behavioral data, and the ways it is helping businesses combat fraud while providing a better user experience.