Review: Creatio 8.0 Atlas shoulders no-code CRM

Creatio 8.0 Atlas is a competent no-code development environment, with good CRM capabilities for sales, marketing, and service, and good BPM capabilities.

At a Glance

Creatio, previously called bpm’online, is billed as “one platform to automate industry workflows and CRM with no-code and a maximum degree of freedom.” Creatio combines a studio for building BPM (business process management) workflows, designing user interfaces, and managing Creatio apps with CRM capabilities for sales, marketing, and service. It also provides prebuilt industry-specific BPM workflows and a collection of applications, templates, and connectors.

Creatio apps can run in the browser or on mobile devices, and the Creatio servers can be deployed in the cloud or on-premises.

Creatio competes fairly directly with Salesforce, HubSpot, Oracle, and Microsoft. It also competes with varying levels of overlap with the roughly 400 low-code/no-code products on the market, but especially with the ones with BPM capabilities. Creatio has more than 700 partners around the world and offers up to 50% margins to partners.

creatio 8 atlas 01 IDG

The major functional parts of Creatio are listed across the top. The BPM workflow shown is for front office product verification.

Creatio capabilities

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