Want to run your own Amazon 'region'? Stratoscale shows you how

Q&A: The CEO of Stratoscale makes the case for his company’s datacenter OS replacing VMware and OpenStack, thus transforming your servers into an AWS region

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Stratoscale is a small company with a very big ambition: to turn your datacenter into an Amazon Web Services (AWS) region. Forget OpenStack, forget VMware. Stratoscale aims to help IT shops get beyond device-level virtualization and deliver the same app-friendly building blocks AWS provides. In the process, the company promises to cut the cost of operating datacenters by more than 80 percent.

Founder and CEO Ariel Maislos, who cashed in big in selling an earlier flash memory startup to Apple, says CIOs don’t want to build out bigger VMware-based datacenters. Instead, they want to build Amazon-like datacenters, and Stratoscale has the best solution for those hybrid public/private AWS ambitions. In this installment of the IDG CEO Interview Series, Maislos spoke with Chief Content Officer John Gallant about why longtime VMware customers would gamble on his emerging company and exactly what it means to turn your datacenter into an AWS region using what is essentially Stratoscale’s datacenter operating system. Maislos also talked about why OpenStack – which he dubbed a ‘nightmare’ – isn’t the answer for the dynamic datacenter.

IDGE: Why was Stratoscale founded? What problem did you set out to solve?

Maislos: I founded the company because I was bored, and I needed something to do, and it’s the genesis of a good story. I’m an entrepreneur. I had a few startups. I was very fortunate in my past life and [had] a very large, successful business.

Before Stratoscale I founded a company called Anobit, which I ended up selling to Apple and setting up Apple’s flash storage development team. I headed that for a year before leaving Apple. At the time, Anobit was developing flash storage for enterprise, as well as flash for embedded technologies, the iPhone, and such.

Obviously, at Apple we worked more closely on the device side and not on the enterprise side, but I was always curious about datacenter. The datacenter to me seemed like an amazing piece of technology: very complex, very large, a lot of moving parts, fascinating.

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