8 biggest myths about managing geeks

Eight common mistakes to avoid if you want to retain IT talent

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"Geeks build stuff, and there is no greater sense of achievement than seeing their app live and in use," says Nikki Garg, COO for Icreon, a tech consulting and development company. "Give them visibility; show off photographs or promotion material of the project, share the usage statistics, and tell the stories at internal staff meetings or events. Don't forget to celebrate victories together."

Even simple praise can do the trick -- just as it does with the rest of the nongeek staff, notes Suddreth.

"The old adage that geeks like to stay hidden in the dark while hand jamming away at their computers is really a thing of the past," he says. "They want to be appreciated and recognized just like anyone else in the organization. So be sure and give them a shout-out when they do a good job."

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Copyright © 2012 IDG Communications, Inc.

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