All White Papers

Resources available: 1404

5 Customers Deliver Virtual Desktops and Apps to Empower a Modern Workforce

Learn how Citrix solutions helped 5 companies realize the full value of desktop virtualization through a project-by-project approach based on key business priorities.

SaaS Pro Tip: Move Your Data-driven Operations to the Cloud with this Platform

The "build vs buy" discussion just got a lot more interesting. Especially for those larger enterprise operations that, due to their size and complexity, still rely on archaic methods to capture and connect critical operating data to different areas of the business. Form.com offers the horsepower...

The Evolution of Corporate Cyberthreats

Cybercriminals are creating and deploying new threats every day that are more destructive than ever before. While you may have more people devoted to IT security, established businesses like yours are vulnerable to a wider array of attacks. To keep your organization safe, it's imperative to stay at...

Unlocking the Promise of Demand Sensing and Shaping through Big Data Analytics

Many organizations have limited insight into big data. These limitations have significant opportunity costs and can have a negative effect on identifying and understanding customer demand patterns and related supply constraints. This paper goes beyond basic demand-sensing and demand-shaping concepts and...

Using Multitiered Casual Analysis to Optimize Marketing Strategy

This case study shows how one beverage manufacturer employed a seven-step process to improve its demand forecasts and improve its marketing strategy. By following these steps, the manufacturer improved its forecast accuracy and gained insights that could help decision makers grow sales volume with higher...

How Dell Optimizes Marketing Decision Making

Imagine that your revenue climbed significantly after a particular marketing campaign, even though marketing spending had remained flat. But wait - not so fast! Have you considered if any factors other than marketing may have influenced the revenue increase? Leading computer technology provider Dell decided...

Technology Trends Manufacturers Can't Ignore

According to IDC, manufacturers that want to succeed at customer-centric marketing must focus on the "third platform" of technology to better relate to customers by understanding:- Mobile broadband and networking of 4th generation wireless- Social networking - to dramatically change the engagement...

Visualize Your Data with In-memory Processing

Do you simply want to collect data, or do you want to derive business insights from it? What if you could quickly and easily explore all your data using visualization techniques combined with powerful analytics? You can. Data visualization enables users to quickly and easily explore their data for hidden...

Make Your Business Smarter with Cloud-Based Analytics

SaaS has great potential as a delivery method for business analytics. In a recent webinar, professionals from IBM and fabric.com discussed how SaaS can be a versatile and capable vehicle for advanced business analytics.

Finance - Interactive eGuide

The financial services industry often leads the pack in adopting new technologies. With typically huge IT departments and plenty of sway, financial services companies can make or break new technologies. This year alone, this industry is expected to spend $430 billion globally on IT, accounting for 20% of the...

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