White Papers by Company: IBM

Resources available: 151

BRMS Whitepaper: Answers to Top BRMS Questions

Answers to ten frequently asked questions about what business rule management systems are and how they are used.

A New Way of Working - Insights from Global Leaders…

According to a study from the IBM Institute for Business Value, outperforming companies distinguish themselves in the way they approach their work, respond to change, gather information and use technology. Learn how to become extraordinary and bring out the best your organization.

Data Driven Marketing

This report examines how Organizations are using data to impact marketing performance and marketing effectiveness It highlights best practices from 272 organizations to identify how Best-in-Class organizations use data to achieve superior performance.

Demand & Sales Funnel Analytics

Designed for the marketing operations manager and executive, this series of Sirius Decisions research briefs focuses on the emergence of Marketing Operations and its increasing adoption of demand and sales funnel analytics to drive best-in-class performance and deliver competitive differentiators.

Sales Intelligence

This report examines how top performing companies are implementing sales intelligence initiatives to increase the quality of leads in the pipeline and contextualize opportunities with relevant industry or account information.

Metrics-based sales productivity - Delivering dividends for forward thinking sales organizations

Designed for the sales executive, this series of Sirius Decisions research briefs focuses on the advent of metrics-based sales productivity. New approaches are being embraced and delivering dividends to forward-thinking sales organizations

A Guide to Better Business Smarts

This expert guide from CIO, Computerworld, InfoWorld and Network World provide an overview of recent BI trends and how to leverage its most powerful features.

Ensure Your Business Stays Up And Running Through Cloud Computing

When disaster strikes, business must keep moving. Read this paper and learn how cloud computing can give you access to your data no matter what.

Five Critical Success Factors In Overcoming Workforce Disruption

Just because workforce disruptions are unexpected doesn't mean you can’t plan for them. Read this study and learn the five critical areas of your business continuity plan where IBM can help you.

Collaborative software delivery: Managing today's complex environment to improve software quality

This whitepaper discusses how an IBM® Rational® solution can help your company build better software faster, using an integrated application lifecycle management solution designed to support collaboration across distributed agile development teams.

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