July 12, 2004

Microsoft to put online store on Start menu

Windows Marketplace site will be advertised in XP Start Menu and IE

TORONTO -- Microsoft Corp. is working on a new shopping Web site for software, hardware, and peripherals that it plans to advertise in the Windows XP Start Menu and the Internet Explorer Web browser.

Called "Windows Marketplace," the Web site is slated to go live for U.S. Windows users by year's end, according to Microsoft, which plans to officially announce the online store on Monday at its Worldwide Partner Conference in Toronto.

The Windows Marketplace will be a way for Microsoft partners to peddle their wares to the millions of Windows users, the Redmond, Washington-based software vendor said in a statement.

Providers that are expected to sell their products through the store include Dell Inc., Hewlett-Packard Co., Circuit City Stores Inc., Buy.com Inc. and Best Buy Company Inc., according to Microsoft. Products that have gained a "Designed for Windows" logo will be easier to find on the Web store through a special search filter, the software maker said.

Aside from advertising the online store in Windows, Microsoft plans to link to the site from its online properties. The link in Internet Explorer will be made through Windows XP Service Pack 2, which is expected out in the coming weeks. Also, the Start Menu link that currently points to the Windows Catalog will likely redirect to the Windows Marketplace in the future, a Microsoft spokesman said.

The U.S. version of the Windows Marketplace will be maintained by online publishing company CNet Networks Inc., which will provide product and pricing information for over 100,000 products. Software downloads will be offered through CNet's Download.com Web site, according to Microsoft.

Vendors who currently have a merchant relationship with CNet will be automatically included on the Windows Marketplace, as will products with that have been granted the designed for Windows logo, Microsoft said. Details on the relationship between Microsoft and CNet were not released.

Windows Marketplace is a U.S.-only initiative for now, however plans for international expansion are in the works, the spokesman said.

Close

On Twitter now

Platforms

Powered by Twitter

On Twitter now

additional resources
White Paper - How to Improve Delivery of Advanced Web Applications

White Paper

Virtual Workforce: The Key to Expanding The Business While Cutting Costs

Get the independent advice and expertise you need to support a virtual workforce.

Go inside:
The three-step approach to making a virtual workforce a reality.
The four flavors of client virtualization technologies.
The three key initiatives that solve IT challenges.
Download now »
White Paper: Successfully Secure Your Wireless LAN With Wi-Fi firewalls.

White Paper

Addressing Linux Threats Leveraging Fewer Resources

The increase in Linux popularity has increased the frequency and sophistication of malware attacks. Read this 2 page white paper now to learn how you can protect your Linux environment with real-time protection that is certified by all major Linux vendors.

Download now »
White Paper - The 2009 Handbook of Application Delivery

White Paper

The 2009 Handbook of Application Delivery

Ensuring acceptable application delivery will become even more difficult over the next few years. As a result, IT organizations need to ensure that the approach that they take to resolving the current application delivery challenges can scale to support the emerging challenges. This handbook elaborates on the key tasks associated with planning, optimization, management and control and provides decision criteria to help IT organizations choose appropriate solutions.

Download now »
White Paper - Is Your Backup System Outdated?

White Paper

Mid-range Storage Considerations

A common misconception is that mid-range storage requirements are dramatically different than that of a larger enterprise. Mid-range storage users may require less capacity, but they have similar functionality and management requirements. This ESG paper examines mid-range storage needs and reviews a new solution that adjusts size while retaining value, performance and functionality.

Download now »

Today's Headlines: First Look Newsletter

Find out what will be news for the day, with our first-thing-in-the-morning briefing.

©1994-2010 Infoworld, Inc.