So we're very excited to announce a customer- and community-driven application connector platform. Now this auto distributor in North Carolina that owns 100 auto dealerships can build their own integration to those vertical applications and not only use those themselves to integrate in their Okta deployment, but also share them with all the other customers in our network. Every customer that does this makes our network stronger, and subsequent customers benefit from this community-created and community-maintained network of connections.
We built our service in the cloud, so these things are centrally managed and maintained. It used to be just by us, but now it's by our whole community. Our 500 enterprise customers and a bunch of systems integrators that are working with us can create and maintain those connectors and future-proof our whole ecosystem.
InfoWorld: This is basically a community site where people can publish new connectors to different applications?
McKinnon: Exactly. The benefit to the customer is that over time, every application they want to integrate to will be there.
InfoWorld: Are you opening up a toolkit to build these?
McKinnon: It's a toolkit, it's an API, it's a set of wizards that let them create those and share those. It's a process where, just like the Apple App Store, we have a review process to make sure they're legitimate. We have a review process and a community process that certifies them. It's the whole nine yards.
InfoWorld: What are the incentives for this community of developers to build a lot of connectors? What are you doing to foster that development?
McKinnon: That's a good question. The first incentive and the first people who are going to use this capability are our customers and our systems integrator partners that need to solve this issue for their users or their company or their customers. That's going to be the incentive: Where there's no integration, they want to build it. We're going to develop ways over time to encourage them to really contribute that stuff back to the community. But we're not announcing that yet. Frankly, the first step is getting the kit out there, so the customers can use it to solve their problems and figuring out how to reward them at a later time.
InfoWorld: In your latest announcement, you also said you were increasing the "depth of your integration." Could you explain what you mean by that?
McKinnon: Right now, you take our application and we can integrate the content of a user profile. We can synchronize and store data from multiple services, and we can replicate that user data, that user profile data, to different services. It works for some services, but it has a limited set of fields, and in the past it's had limited support.