Regardless of precise power benchmarks, however, the plain fact is that -- green or no green -- processors, power supplies, and other components are getting more efficient all the time. On the storage side, SSDs -- which will hit $1 per gigabyte this year -- represent a quantum cut in power consumption compared to spinning disks. Shared hardware architectures such as blade servers keep rising in popularity and the consolidation inherent in network convergence can't help but slash the number of power cords. And check out Facebook's Open Compute spec: It addresses data center architecture from server hardware to physical layout from a relentlessly power-efficient perspective.
Or is that cost efficient? Does it matter?
Clearly, green has become a commodity. From a PR standpoint, all you need to do to "go green" is refresh your infrastructure. But as with all InfoWorld Awards, we're looking for outstanding examples for the Green 15 Awards -- companies that go beyond readily available building blocks and take a leap ahead. And remember: Exemplary power efficiency isn't the only way to win.
In the past, we've had companies such as Aflac embrace technologies to reduce print waste while boosting productivity. Organizations including KPMG and P&G deployed telepresence and videoconferencing to slash travel, a move that shrank their respective carbon footprints while reducing hefty travel expenses. Winners such as the U.S. Postal Service and Con-way Freight figured out ways to make more efficient use of their fleets of vehicles. And companies such as GlaxoSmithKline have tackled the problem of e-waste, responsibly disposing of tons of old hardware -- in the process freeing up valuable storage and office space, while trimming electric bills.
Check out our list of past Green 15 Awards to get a sense of what makes a winning entry -- and read our Green 15 Awards FAQ, which has all the details about award criteria. Then, when you're ready, fill in the nomination form. We'll be accepting nominations through the end of February. Winners will be announced on April 22 -- which happens to be Earth Day.
This article, "Has your company gone green? Tell us about it," originally appeared at InfoWorld.com. Read more of Eric Knorr's Modernizing IT blog, and for the latest business technology news, follow InfoWorld on Twitter.