Online publishers figure a few things out
With e-readers the hot gadget of 2010 (and Apple's entry into that market), revenue-generating models will emerge in online content. The Comcast-NBC Universal deal, which will close next year, is just the beginning of mergers and partnerships in that market. Rival publishers will join forces, particularly in mainstream news media, and by year's end multiple new ventures will emerge that will upset the old carts and usher in -- finally! -- forward thinking. Rupert Murdoch's News Corp. will continue to challenge Google and other aggregators and will lead the way in developing online news and content models, though we are not yet convinced that Murdoch's desire to charge for access to online news across his various holdings is going to pan out.
However, the online news and content landscape will look a lot different at the end of 2010 than it does at the end of 2009. To borrow from Monty Python: It's just a flesh wound! We're not dead yet!
(Chris Kanaracus in Boston, Nancy Gohring in Seattle, James Niccolai in San Francisco and Martyn Williams in Tokyo contributed to this report.)