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InfoWorld Press Releases » May 2006

May 11, 2006 | Comments: (0)

IDG's InfoWorld Hosts Podcasting Breakfast on May 16 in New York City

May 11, 2006 -- San Francisco, CA -- IDG's InfoWorld, the leading integrated media brand for IT solutions management, today announced a technology marketing breakfast discussion on podcasting best practices. The event takes place on May 16 at the Roosevelt Hotel, located at Madison Avenue & 45th Street in New York City, from 8:15 am to 10:00 am EST. InfoWorld's breakfast event is open at no charge to technology marketers and agencies developing, executing, or investigating marketing programs utilizing podcasting. InfoWorld's technology marketing breakfast is co-located with the brand's successful SOA Executive Forum conference, the definitive event on service-oriented architecture, as well as IDG World Expo's Syndicate conference, the premier event for content syndication trends (separate paid registration required). Space is limited and registrations are subject to InfoWorld approval. Sign up now at: http://www.infoworld.com/3909.

Attendees will gain expertise on several podcasting topics including:

  • Tips for developing podcasts that connect with your target audience
  • Measurement techniques and new tools/metrics used to determine ROI
  • Ideas on improving the listening experience
  • Evaluating communications potential and coverage
  • Analytical tools used to fuse podcasting results with other emerging content technologies

    Experts participating in panel discussions at the InfoWorld breakfast include (listed alphabetically):

  • John Federico, Senior Director of Business Development and General Manager, Podcasting Business Unit, Audible
  • Matt Feinberg, SVP/Director of the Radio Group, Zenith Optimedia US
  • Sean Finnegan, U.S. Director, Digital, OMD Digital
  • Phil Juliano, Global VP of Branding and Corporate Communications, Novell
  • Mary Kang, Associate Media Director, StarLink Worldwide
  • Tom Masotto, Vice President of Business Development, On24
  • Tim Napoleon, Product Line Director, Akamai Digital Media Solutions
  • David Rittenhouse, Group Planning Director and Partner, Neo@Ogilvy
  • Diane Williams, Product Manager for Custom Research, Arbitron

    "InfoWorld's podcasting approach utilizes a series of editorially driven audio files as the centerpiece of an integrated communications initiative that distributes similar content via Weblogs, RSS feeds, mobile phones, relevant sections on InfoWorld.com, and targeted e-mail newsletters," said Paul Calento, InfoWorld's vice president of marketing. "This is only one approach, and the InfoWorld breakfast event aims to share best practices and ultimately improve the way we all utilize digital media and build future communications programs."

    About InfoWorld Media Group
    InfoWorld Media Group helps IT solutions management choose the right technology, within the context of a cohesive strategy, for business impact at their organizations. Rather than merely covering the enterprise technology market, InfoWorld identifies and promotes emerging technology segments that add unique value for the organizations that implement them, as well as the vendors that provide those solutions. Using an integrated communications approach including online, events, a weekly print publication, research, and a continued investment in an independent Test Center, InfoWorld analysts and editors provide both hands-on analysis and evaluation, as well as expert commentary on issues surrounding emerging technologies and products. Visit InfoWorld at http://www.infoworld.com.

    About IDG
    International Data Group (IDG) is the world's leading technology media, events, and research company. IDG publishes more than 300 magazines and newspapers in 85 countries including CIO, CSO, Computerworld, GamePro, InfoWorld, Macworld, Network World, and PC World. IDG's online network includes more than 400 Web sites spanning business technology, consumer technology, digital entertainment, and gaming worldwide. IDG is a leading producer of more than 170 technology-related events including LinuxWorld Conference & Expo, Macworld Conference & Expo, DEMO, and IDC Directions. IDC, a subsidiary of IDG, is the premier global provider of market intelligence, advisory services, and events. Over 850 IDC analysts in 50 countries provide global, regional, and local expertise on technology and industry opportunities and trends. Additional information about IDG, a privately held company, is available at www.idg.com.

    All product and company names are trademarks of their respective companies.

    Contact:

    For InfoWorld:
    Paul Calento
    Vice President of Marketing
    InfoWorld Media Group
    415-978-3212
    paul_calento@infoworld.com

    Posted by InfoWorld Marketing on May 11, 2006 02:33 PM


    May 04, 2006 | Comments: (0)

    IDG's InfoWorld Offers Complimentary Press Registration for SOA Executive Forum Event on May 16 and 17 in New York City

    May 4, 2006 -- San Francisco -- IDG's InfoWorld, the leading integrated media brand for IT solutions management, today announced that a limited number of press passes would be issued for its SOA Executive Forum. InfoWorld's sixth SOA Executive Forum event takes place on May 16th and 17th at the Roosevelt Hotel in New York City. Limited complimentary passes ($1,195 value) are available to approved press, subject to availability. Press may register to attend by visiting: www.SOAExecForum.com/press, subject to verification.

    SOA Executive Forum's distinctive roster of industry experts is joined by an unprecedented number of presenting executives who have implemented successful service-oriented architecture (SOA) strategies. The lineup represents the industry's most proficient professionals in Web Services and SOA covering real-life lessons, overviews, and pragmatic steps vital to transforming and maintaining business infrastructure in a service-oriented architecture.

    Keynote speakers include:

  • Tony Bishop, senior vice president, director of planning & optimization, Wachovia
  • Randy Heffner, vice president, Forrester Research, Inc.
  • Shadman Zafar, senior vice president, architecture & eServices, Verizon

    Guest speakers include (listed alphabetically by company):

  • Harel Kodesh, chief product officer, Amdocs
  • Eric Peebles, CTO, City of Chicago
  • James McGovern, enterprise architect, The Hartford
  • Maurizio Ferconi, head of financial engineering, Putnam Investments
  • Doug Saucier, vice president, enterprise architecture, SONY
  • Ed Vazquez, group manager, Web services & SOA implementations, Sprint Nextel
  • Scott Metzger, CTO, TrueCredit
  • Robert Glushko, Ph.D, center for document engineering, UC Berkeley
  • John Nallin, vice president architecture, UPS

    For a complete list of session speakers, with bios, see the SOA Executive Forum Web site: http://www.infoworld.com/event/soa/may/speakers.html

    "SOA Executive Forum is the definitive event for connecting IT solutions management driving SOA at their organizations with key vendor partners," said Jill Martay, InfoWorld's director of events. "Within one year, InfoWorld helped champion and define an emerging segment - SOA - that continues to expand throughout 2006 and beyond."

    About SOA Executive Forum
    InfoWorld's SOA Executive Forum events provide an arena for peers and industry experts to come together and develop informed strategies that ensure successful SOA implementations.

    The SOA model represents the biggest change in enterprise IT since the Internet. A winning SOA strategy, resulting in cost savings and a highly flexible application infrastructure, hinges on reliable information from leading technologists and early adopters who have already begun to reap the benefits. When applications are treated as services, a transformation in technical approach, IT workflow, and business planning is required. Cost to attend InfoWorld's SOA Executive Forum is $1,195, with InfoWorld subscriber and other discounts available. Visit www.soaexecutiveforum.com for more information.

    BEA Systems is a cornerstone sponsor of the event. HP, IBM and Software AG are platinum sponsors. Gold-level sponsors include Active Grid, Data Synapse, SOA Leaders Council, SOA Software and Sonic Software. Contact Jill Martay, Director of Events at 415-978-3193 or via e-mail at jill_martay@infoworld.com for more information.

    About InfoWorld Media Group
    InfoWorld Media Group helps IT solutions management choose the right technology, within the context of a cohesive strategy, for business impact at their organizations. Rather than merely covering the enterprise technology market, InfoWorld identifies and promotes emerging technology segments that add unique value for the organizations that implement them, as well as the vendors that provide those solutions. Using an integrated communications approach including online, events, a weekly print publication, research, and a continued investment in an independent Test Center, InfoWorld analysts and editors provide both hands-on analysis and evaluation, as well as expert commentary on issues surrounding emerging technologies and products. Visit InfoWorld at http://www.infoworld.com.

    About IDG
    International Data Group (IDG) is the world's leading technology media, events, and research company. IDG publishes more than 300 magazines and newspapers in 85 countries including CIO, CSO, Computerworld, GamePro, InfoWorld, Macworld, Network World, and PC World. IDG's online network includes more than 400 Web sites spanning business technology, consumer technology, digital entertainment, and gaming worldwide. IDG is a leading producer of more than 170 technology-related events including LinuxWorld Conference & Expo, Macworld Conference & Expo, DEMO, and IDC Directions. IDC, a subsidiary of IDG, is the premier global provider of market intelligence, advisory services, and events. Over 850 IDC analysts in 50 countries provide global, regional, and local expertise on technology and industry opportunities and trends. Additional information about IDG, a privately held company, is available at www.idg.com.

    All product and company names are trademarks of their respective companies.

    Contact:

    For InfoWorld:
    Paul Calento
    Vice President of Marketing
    InfoWorld Media Group
    415-978-3212
    paul_calento@infoworld.com

    Posted by InfoWorld Marketing on May 4, 2006 03:09 PM


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