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Schedule At-A-Glance
Monday - November 7, 2005
Tuesday - November 8, 2005
Monday - November 7th
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7:15am - 8:30am
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Registration
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8:30am - 8:45am
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Welcoming Comments
- Steve Fox, Editor in Chief, InfoWorld
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8:45am - 9:30am
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General Session: Customer Keynote Presentation, Adopting SOA at Merrill Lynch
Special appearance by an IT luminary who will describe how SOA is transforming a Fortune 500 company's application infrastructure.
- Andy Brown, Chief Architect, Merrill Lynch
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9:30am - 10:15am
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General Session: Accelerating Your SOA Implementation
As companies increasingly look to make the promise of SOA a reality, the most common question asked is "how do I get started?" BEA has helped over 1,100 companies take practical first steps to transforming their IT vision into business value. Listen as Bruce Graham, VP Worldwide Professional Services BEA Systems, discusses real-world best practices for SOA adoption from some of these leading enterprises, and how you too can accelerate you SOA Implementation.
- Bruce Graham, VP of Worldwide Professional Services, BEA Systems
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10:15am - 10:45am
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Networking Break
Connect with the SOA Executive Forum Sponsors including BEA, HP, IBM, Intel, SOA Leaders, Cisco, Layer7, Infravio, InterSystems, SOA Software and more.
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10:45am - 11:30am
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General Session: Achieving Business Agility with SOA (business agility panel)
Increasingly our businesses aren't just supported by software, they're embodied in that software. Experts discuss how SOA helps you to model your business processes, they consider the challenges involved, and they highlight the benefits that accrue.
- Moderated by Sandra Rogers, Program Director, SOA, Web Services, and Integration, IDC
- Terri Bennett Schoenrock, Director, Global Managing Principal, Enterprise Application Services Program Office, HP Services Consulting & Integration
- Bob Laird, IT Chief Architect, MCI
- Patrick Grady, Founder, Chairman and CEO, Rearden Commerce
- Ed Vazquez, Group Manager, Web Service Integrations & SOA Implementations, Sprint Nextel
- David Allen, CTO, New Castle Partners, Inc. (formerly with VISA)
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11:30am - 12:30
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General Session: Achieving IT Agility with SOA (IT agility panel)
Business agility depends on an agile IT infrastructure. Four experts discuss how SOA technologies and principles help you deliver high-quality services that adapt flexibly to changing requirements.
- Moderated by Jon Udell, Lead Analyst, InfoWorld
- Jim Culbert, VP, Engineering, Avicon Group, Inc.
- Martin H. Brodbeck, Director, Global Application Architecture, Pfizer Global Pharmaceuticals
- Frank Martinez, Founder, Chairman & CTO, Blue Titan Software
- David S. Linthicum, CEO, BridgeWerx
- Carl Ververs, Enterprise Architect, ThoughtWorks
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12:30 - 1:30pm
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Networking Lunch
Luncheon Presentation by Sandy Carter, Vice President (VP), WebSphere Marketing, Channels and Strategy, IBM
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1:30pm - 2:00pm
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Dessert, Coffee Networking Break in the Sponsor Kiosk Area
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2:00pm - 3:00pm
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Breakout Sessions
Business: SOA 101 (tutorial)
A lively walk-through of the basic protocols and architectures of SOA, geared for the attendee whose focus is primarily business rather than technology.
- David S. Linthicum, CEO, BridgeWerx
Technology: Evolving Role of the Repository
The centerpiece of any services-oriented system is a repository of services, but what should that library contain, how should it be organized, and what controls should be in place? Four experts with differing views promise an engaging and insightful discussion.
- Moderated by Jon Udell, Lead Analyst, InfoWorld
- Roger J. Sippl, Co-founder & Chairman, Above All Software
- Sandra Rogers, Program Director, SOA, Web Services, and Integration, IDC
- Miko Matsumura, VP of Technology Standards, Infravio
- Ian Goldsmith, VP of Product Marketing, SOA Software
- Luc Clement, Senior Program Manager, Systinet
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3:00pm - 3:30pm
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Afternoon Networking Break in the Sponsor Kiosk Area
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3:30pm - 4:30pm
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Breakout Sessions
Business: SOA Business Transformation (customer presentation)
Two architects describe how moving to an SOA infrastructure had a transformative effect on their business processes, with greater efficiency and flexibility as the primary benefits. Both will present brief before/after presentations, followed by a Q&A with the audience.
- Moderated by Eric Knorr, Executive Editor, InfoWorld
- Ed Vazquez, Group Manager, Web Service Integrations & SOA Implementations, Sprint Nextel
- Dan Thomas, Director, DCStat Program, District of Columbia, Office of the Chief Technology Officer
Technology: A Developer's-Eye View of the Services Infrastructure
Development is different in an SOA environment; this session explains how and why, and what the implications are for enterprise development management.
- Moderated by Jon Udell, Lead Analyst, InfoWorld
- Jim Culbert, VP, Engineering, Avicon Group, Inc.
- Peter Yared, Founder & CEO, Active Grid, Inc.
- Scott Hanselman, Chief Architect, Corillian
- Tim Ewald, Architect, Mindreef Software
- Furrukh Khan, Director of Technology, Collaborative for Applied Software Technology, Ohio State University
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4:40pm - 5:20pm
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General Session: Reality Check (panel)
Derek Butcher, CTO, InfoWorld leads a panel of customers who will discuss real-world issues encountered in planning, implementing, and managing their SOA projects.
- Moderated by Derek Butcher, CTO, InfoWorld
- Steve Edens, Enterprise Integration Architect, Blue Cross Blue Shield Massachusetts
- Benjamin Moreland, Assistant Director, Office of Technology, The Hartford Financial Services Group, Inc.
- Martin H. Brodbeck, Director, Global Application Architecture, Pfizer Global Pharmaceuticals
- Todd Richmond, VP of Enterprise Architecture, Sabre Holdings
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5:20pm - 5:25pm
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Closing Remarks & Conference Conclusion
- Steve Fox, Editor in Chief, InfoWorld
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5:25pm - 5:35pm
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Comments from the Networking Reception Sponsor, BEA
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5:35pm - 6:45pm
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Networking Reception / Cocktail Hour in Sponsor Kiosk Area
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Tuesday - November 8th
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8:30am - 8:45am
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Welcoming Comments
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8:45am - 9:30am
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General Session: Customer Keynote Presentation
Special appearance by an IT leader who will describe how SOA is transforming a Fortune 500 company's application infrastructure.
- Jaime Sguerra, Chief Technology Officer, Guardian Life Insurance Company of America
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9:30am - 10:15am
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General Session: SOA Implementation (presentation)
A Warrior's Guide to Service-Enabled, Enterprise Architectures takes a look at how the development and use of SOA and EA can be tailored to help drive "market place superiority" in an industry where there is no such thing as "second place."
- Joe Paiva, Senior Enterprise Architect, HQDA, Office of the CIO/G-6, The US Army
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10:15am - 10:45am
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Networking Break in Sponsor Kiosk Area
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10:45am - 11:30am
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Breakout Sessions:
Role of Infrastructure in SOA (presentation)
This session focuses on how Infrastructure is critical to SOA -- what an organization needs to prepare for and what are the key steps to take to successfully implement an SOA at the infrastructure level.
- Moderator: Eric Knorr, Executive Editor, InfoWorld
- Peter Linkin, Director Product Marketing, Application Oriented Networking, Cisco
- Alan Boucher, Chief Solutions Architect of the Digital Health Group, Intel
SOA Application Case Studies (presentation)
In a pair of case studies from banking and health care, two practitioners roll up their sleeves and show you how they've used SOA in mission-critical situations.
- Moderated by Jon Udell, Lead Analyst, InfoWorld
- Scott Hanselman, Chief Architect, Corillian
- Furrukh Khan, Dir of Technology, Collaborative for Applied Software Technology, Ohio State University
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11:30am - 12:15 pm
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Breakout Sessions
Business: Prescriptive Guidance for SOA (panel)
SOA presents a dazzling array of technologies and standards. How can blueprints, frameworks, pattern libraries, and other forms of prescriptive guidance help keep things in perspective?
- Introductions by Eric Knorr, Executive Editor, InfoWorld
- Peter Roden, Director of Technology Development, OASIS
- Jon Bachman, Sr. Director Product Marketing, Sonic Software, Inc.
Technology: SOA and Security (panel)
The stack of Web services security specs and federated identity protocols is still evolving. What practical security measures can be taken now to ensure a secure SOA infrastructure? What are the real vs. perceived liabilities?
- Moderated by Jon Udell, Editor and Lead Analyst, InfoWorld
- Naveed Hasan, Application Architect, Bloomberg
- H. Walter Johnson, IT Planner, California Independent System Operator
- Scott Morrison, Director of Architecture, Layer 7 Technologies
- Andrew Nash, CTO, Reactivity
- Mark O'Neill, CTO, Vordel
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12:30 - 1:30pm
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Networking Lunch with Birds of a Feather Discussion
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1:30pm - 2:30pm
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General Session: Cross-disciplinary SOA (panel)
In this session Jon Udell will exand on the themes covered in InfoWorld's recent SOA cover story, Building SOA Your Way, and examine how every enterprise needs to find its own balance between complete, scalable architecture and simply building a service-oriented architecture that works. Topics include: WS-* standards and user requirements; blueprints and frameworks; WS-Heavy, WS-Lite, and WS-Just-Right; and the RSS data web.
- Introduced by Jon Udell, Lead Analyst, InfoWorld
- Eric Newcomer, CTO, Iona Technologies
- David Butler, VP Marketing, Systinet
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2:30pm - 3:15pm
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Breakout Sessions
Business: Extending SOA to Partners, Suppliers & Customers
Sooner or later, your business will expose services to external consumers as well as internal ones. What are the tools, techniques, and strategies that prepare you for, and manage your way through, that transition?
- Moderated by Eric Knorr, Executive Editor, InfoWorld
- Jim Culbert, VP, Engineering, Avicon Group, Inc.
- Naveed Hasan, Application Architect, Bloomberg
- Annrai O'Toole, CEO, Cape Clear
- Timothy Vibbert, MSCIS, Sr. System Engineer, IS&S/System Integration
- Jared Rodriguez, Founder & CEO, Skyway Software
- Ross Altman, CTO, SUN Microsystems
Technology: Connecting Services to the Desktop & Mobile Devices
It's great to model business processes using SOA, but what about the human touchpoints? This session explores a variety of ways we can connect people to services.
- Moderated by Jon Udell, Editor and Lead Analyst, InfoWorld
- John Schneider, Founder & CTO, AgileDelta, Inc.
- Furrukh Khan, Director of Technology, Collaborative for Applied Software Technology, The Ohio State University
- Kevin Hakman, Director Product Marketing, TIBCO General Interface, Tibco Software, Inc.
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3:15pm - 3:45pm
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Afternoon Networking Break at the Sponsor Kiosks
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3:45pm - 4:30pm
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General Session: Reality Check Part 2
Derek Butcher, CTO, InfoWorld leads a panel of customers who will discuss real-world issues encountered in planning, implementing, and managing their SOA projects.
- Moderated by Derek Butcher, CTO, InfoWorld
- George Zaruba, VP of IT Applications, Avaya
- Eric Peebles, Business Information Services, City of Chicago
- Tom Myers, Application Architect, Evergreen Investments / Wachovia Corp.
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4:30pm - 4:40pm
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Closing Remarks and Cocktail Reception at the Sponsor Kiosks
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