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Program Agenda
InfoWorld's SOA Executive Forum has concluded.
Select presentations are available for download by clicking on the below Download the presentation links.
Tuesday, May 15 (Day 1)
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8:45am - 9:00am
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Introduction
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9:05am - 9:55am
Download the presentation |
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Keynote: Realizing an Enterprise-Wide SOA
Many companies have limited their use of SOA to isolated domains. BT, the UK's incumbent telco, has taken a bolder approach as it rapidly expands into a competitive global market, adopting SOA across the enterprise to radically transform its business.
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10:00am - 10:50am
Download the presentation |
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Keynote: Success in an SOA Future
Presented by Cornerstone Sponsor BEA Systems
SOA is already affecting your future. But your SOA destiny is in your hands - if you take the right steps, right now. This keynote address will take a practical look at what you can do today to help your organization realize the benefits of SOA, now and into the future. The focus is on governance, measurable business value, and how BEA's SOA 360 platform can help you transform your SOA vision into tangible success.
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10:50am - 11:15am
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Networking Break
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11:15am - 12:05pm
Download the Governance Gotchas presentation |
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Breakout Session: Technology
Mashups: SOA Shortcut or Detour?
Enterprises are now grappling with mashups and their potential for quick ROI. True, mashups can break the bottleneck to providing useful SOA-based applications fast. But can they scale? And what about security?
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Breakout Session: Business
Governance Gotchas
A successful SOA is impossible without effective governance. Here's how things can go wrong - and what you can do to keep your initiative on track.
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12:10pm - 12:40pm
Download the presentation
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General Session: Building Your Business Case for SOA
Presented by Diamond Sponsor Oracle
Is your CFO asking you to quantify the return on investment (ROI) of your Service-Oriented Architecture initiative? Is your CIO doubtful that SOA will really make a difference for your company? Is your line-of-business management unclear how to best make use of SOA? This session will introduce strategies, tools, and tactics to convince your management of the value of SOA. Using typical SOA value patterns and identifiable value accelerators, these techniques include a wealth of lessons learned from studying how early adopters successfully realized SOA. Most importantly, these insights demonstrate how to successfully build your own business case for adopting SOA within your organization.
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12:45pm - 2:00pm
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Executive Luncheon and Networking Break
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2:00pm - 2:50pm
Download the presentation |
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General Session:
Full-Contact SOA
SOA at a high level is well defined. But the procedures, approaches, tools, technology, to-dos, and expected results are not. Learn how to view your problem domain holistically, and how to break it down to its component parts, building it up again into a functional SOA that will pay for itself in the shortest period of time. If you want the SOA realities, and solutions, don't miss this session.
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2:55pm - 3:40pm
Download the Sky is the Limit presentation |
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Breakout Session: Technology
Building an SOA that Scales
The great thing about SOA is that you can start small. But how can you build to one set of requirements while keeping long-term SOA goals in mind? Here are the technology and governance issues to consider.
- Moderated by David S. Linthicum, CEO, Linthicum Group, LLC and InfoWorld's Real World SOA Blogger
- Panelist: David Chappell, VP & Chief Technologist, SOA, Oracle
- Panelist: John Daly, VP & GM, Global Architecture Services, Keane, Inc.
- Panelist: Daniel M. Foody, VP of Actional Products, Progress Software
- Panelist: W. George Glass, Chief Architect & Director, Platform Design & Build, BT Exact
- Panelist: Eric Newcomer, CTO, IONA Technologies
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Breakout Session: Business
The Sky is the Limit - SOA Built on a Solid Foundation
Learn how Con-way, Inc., a $ 4.2 billion freight transportation and logistics company, established a strong architectural foundation that is enabling each evolutionary step of SOA, EDA and BPM, to help the business to remain competitive in a changing and consolidating market, address new business opportunities and meet customer demands.
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3:40pm - 4:00pm
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Networking Break
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4:00pm - 4:50pm
Download SOA Meets Virtualization
Download SOA Meets Enterprise Architecture |
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Breakout Session: Technology
SOA Meets Virtualization
SOAs are dynamic. They need to respond to shifting loads on services, new composite apps, the integration of new domains, and so on. Virtualization provides the necessary, responsive layer beneath SOA that can ensure consistent performance and availability.
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Breakout Session: Business
SOA Meets Enterprise Architecture
Where does overall architecture leave off and SOA begin? Where do they overlap and where do they diverge? A prominent enterprise architect offers his view of the relationship - and the synergies that produce the best outcome.
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4:55pm - 5:55pm
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General Session: Reality Check
The path from best-laid SOA plans to successful implementation winds through numerous political and technical pitfalls. Those who have actually made the journey typically offer the best advice on what to avoid and how to meet goals. Join a candid discussion with several IT execs who have played a leading role in their company's SOA initiative.
- Moderated by Derek Butcher, VP/CTO, InfoWorld
- Panelist: Thomas Krotchko, Director, Web Architecture, Amtrak
- Panelist: Neal Ruskin, Chief Enterprise Architect, Applications, TD Ameritrade
- Panelist: Derek Sampson, Sr. Director, Back Office Architecture, Comcast
- Panelist: Sumitro Sarkar, VP, Technology Strategy, Thomson Financial
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5:55pm - 6:00pm
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Closing Remarks
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6:00pm - 7:30pm
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Cocktail Reception sponsored by Cornerstone Sponsor BEA Systems
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Wednesday, May 16 (Day 2)
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9:00am - 9:10am
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Introduction
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9:10am - 10:00am
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Industry Keynote: Automatic Data Processing, Inc.
As the leading payroll outsourcer, ADP is the original software-as-a-service company. Over time it has gained vast experience in developing and managing customer-facing services. The lessons learned, presented by the company's CIO, will be valuable information for any enterprise engaged in an SOA initiative.
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10:05am - 10:55am
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Breakout Session: Technology
Nailing SOA Security
Most companies handle SOA security the old-fashioned way: deploying services only within trusted zones. Ultimately, though, services are supposed to be shared, so their messages need to cross outside those zones. This panel discussion focuses on getting it right from the start, including the latest approaches to identity management for service consumers and providers.
- Moderated by Rohit Khare, Director, CommerceNet Labs
- Panelist: Paula Austel, Sr. Software Engineer, IBM T.J. Watson Research
- Panelist: James Culbert, CTO, Weather Services International
- Panelist: Mark O'Neill, CTO, Vordel
- Panelist: Neal Ruskin, Chief Enterprise Architect, Applications, TD Ameritrade
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Breakout Session: Business
The SaaS Shortcut
The bad news is that no one seems to have the bandwidth to provision or build all of the services they need. The good news is that an increasing number of Software as a Service vendors provide APIs that let enterprises tap into prebuilt services. From a business perspective, what are the risks and rewards?
- Moderated by Eric Knorr, Executive Editor-at-Large, InfoWorld
- Panelist: William Adiletta, President, TekFinancial Solutions
- Panelist: James Barry, SVP Application Development, ADP
- Panelist: Annrai O'Toole, CEO, Cape Clear
- Panelist: Michael Rulf, VP, Advanced Engineering, USinternetworking
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10:55am - 11:15am
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Networking Break
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11:15am - 11:45am
Download the presentation |
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General Session:
Reducing Complexity with SOA
Amtrak shifted its ticketing and reservations systems to embrace customer self-service. Along the way, complexity increased as new systems were added to the enterprise. Learn how re-engineering these systems using SOA allowed Amtrak to gain control over a diverse set of technologies and deliver functionality to customers faster.
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11:50am - 12:40pm
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General Session:
Automating Governance
Proper governance can't be accomplished manually - the policy lifecycle and enforcement are simply too complex. Here's how to apply the right technology to governance - and how to avoid going overboard.
- Moderated by Anne Thomas Manes, VP & Research Director, Burton Group
- Panelist: David P. Butler, VP & Chief SOA Evangelist, Hewlett-Packard Company
- Panelist: Rakesh Kumar, Chief Architect, Standard & Poor's
- Panelist: Miko Matsumura, VP of Product Marketing, SOA, webMethods
- Panelist: Edmund Vazquez, VP, SOA Business Innovations, MomentumSI
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12:40pm - 1:50pm
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Executive Luncheon and Networking Break
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1:50pm - 2:40pm
Download the presentation |
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Keynote: The 4 Pillars of SOA: Standard & Poor's Approach to Building an Enterprise SOA Program
To build a successful enterprise level SOA program, you need to focus on four key capabilities: process, organization, tools and technologies. Rakesh Kumar and Jun Zhang will discuss the four pillars of SOA and their experiences in building it for the S&P enterprise.
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2:45pm - 3:30pm
Download the Priming the Services Pump presentation |
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Breakout Session: Technology
Priming the Services Development Pump
Building an initial set of services derived from a map of business processes requires careful thought. But once your SOA is running, you need to find a methodology that puts services online fast and leverages your investments in existing services.
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Breakout Session: Business
Bridging the Gap Between Process and Services
SOA is a conversation between IT and business. Mapping out business processes is an essential first step, but converting that map into an array of services is tricky business. This session provides guidance and examples.
- Moderated by David S. Linthicum, CEO, Linthicum Group, LLC and InfoWorld's Real World SOA Blogger
- Panelist: Mighael Botha, Technology Evangelist, Software AG
- Panelist: Marvin Richardson, Managing Director & Co-Founder, Trexin Group, LLC
- Panelist: Derek Sampson, Sr. Director, Back Office Architecture, Comcast
- Panelist: Sumitro Sarkar, VP, Technology Strategy, Thomson Financial
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3:30pm - 4:00pm
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Networking Break
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4:00pm - 4:50pm
Download the presentation |
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General Session:
SOA: Recommendations and Next Steps
SOA is hard. It is a new way to design systems, and it is more about culture than it is about technology. SOA will impact many aspects of an organization - from software development and operations to accounting and incentive systems. It's easy for an SOA initiative to become derailed. This session will present actionable recommendations to help keep an SOA initiative on track.
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4:50pm - 5:00pm
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Closing Remarks
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| SOA Executive Forum Event at a Glance |
Breaking SOA Bottlenecks
InfoWorld's 8th SOA Executive Forum brings together industry experts and Fortune 500 practioners to share lessons learned and critical measures to break through the bottlenecks for partial and enterprise-wide SOA implementations.
May 15-16, 2007
Roosevelt Hotel
New York City
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| Who Should Attend |
SOA Executive Forum is geared towards both the senior business and technologists, which include:
Technology: CIOs, CTOs, VPs of technology, IT directors, engineers, enterprise architects
Business: CEOs, CFOs, presidents, VPs, business directors and managers
Sponsorship Info?
Erin Coull
Sales, Events
415-978-3295
Teri Marsh
Sales Support
415-978-3128
Speaking Info?
Kaitlen Murphy
Content Manager
415-978-3251
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| Save the Date for InfoWorld's Upcoming SOA Executive Forum |
November 7-8, 2007
Millennium Broadway Hotel
New York City
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NEWS 
