Building the Business Case for Mobile Application Lifecycle Management
Mobile applications have evolved into a preferred format for organizations to interact with customers and other key constituents who expect consumer-like interaction with enterprise-level capabilities. Successful enterprises are fine-tuning their mobile application strategies based upon a structured framework for identifying and measuring the business benefits of a managed mobile application lifecycle process.
This IDC Business Value White Paper discusses best practices for mobile application management and quantifies the organizational and financial benefits of having a managed mobile application development framework. From this report you will obtain actionable, practical guidance to better manage your end-to-end mobile application development process.