It doesn't matter what Apple and the "I'm a Mac guy" say, some Windows users who decide to jump ship from the PC world over to a Mac could use a little help during the transition period - it doesn't matter how easy or intuitive the company thinks their interface is on Mac OS X. Hey, when you've been clicking on a "start button" since '95, you might have a little bit of difficulty locating the finder button. There's nothing wrong with that.
As Microsoft continues to guide PC consumers along the migration path of Windows XP to Windows Vista and now to Windows 7, it sounds like there are some folks out there who are ready to get off that train and go a different migration route altogether.
Aside from television commercials, are people really making the switch? You betcha! At least, that's what the reports and numbers coming out of Apple and the analyst firms and researchers are showing. IDC reported that Mac OS X market growth had come at the expense of Windows' market share. And while the overall PC market saw declines of 3% for the quarter ending June 2009, Apple sales were up 4% year over year. Apple stated in its Q3 2009 report that half of the Macs sold were to customers who had never owned a Mac before.
I have friends and associates who fit that exact description. They were lifelong PC and Windows users who for some reason decided to take the plunge and make the switch over to the Mac. Me? I'm still a holdout, and we constantly go back and forth poking fun at one another over it. The good news? I don't get asked support questions anymore. I have no clue how to use that thing!
But if you're an old dog like me, Parallels is extending a helping hand in this transition period to help teach you new tricks. The company that became well known in the Mac community for its Parallels Desktop for Mac virtualization product is back, and this time they are offering what they call a "complete solution" designed to ease and simplify the process of switching over from a PC to a Mac.
The new product is appropriately called Parallels Desktop Switch to Mac Edition.
Mary Starman, director of consumer marketing at Parallels, is well aware of the rise in Mac adoption coming over from the PC world. She told me that the "trend towards 'switching' is likely fuelled in part by the ease-of-use Mac is famous for, which we build on with Parallels Desktop Switch to Mac Edition."