Can VMware get customers excited about storage virtualization and hypervisors?
Virtual networking is undoubtedly going to get a lot of air time at VMworld, but compute and storage virtualization could be equally important aspects of VMware's SDDC strategy. On the compute virtualization part, CEO Pat Gelsinger acknowledged in an exclusive interview with Network World that it's the most mature of the virtualization platforms, but it is also perhaps the area facing the most competition from Microsoft with its Hyper-V hypervisor. How can VMware ensure ESX does not fall into the abyss of commoditization? As for virtualized storage, this is not new technology, but have any vendors really made the case about how important it is for enterprises? Will VMware try to do that at the show?
What's up with OpenStack?
VMware has been straddling a frenemy line with OpenStack for the better part of the last year the open source project is both a friend and an enemy to different parts of VMware. On the public cloud front, OpenStack presents an opportunity for VMware to ensure that VMware-virtual machines can operate in OpenStack-powered clouds. On the private cloud side though, OpenStack could be a competitor to VMware's management platforms like vSphere. How will VMware manage this delicate balance?
[MORE VWMARE-OPENSTACK:VMware CEO says OpenStack is not for the enterprise]
What will we hear about end-user computing?
In that recent interview with Gelsinger, he said VMware's strategy comes down to three major initiatives: Creating a software-defined data center; delivering it both on customer premises and in the cloud; and end-user computing. The company is one of a handful of virtual desktop infrastructure leaders, but mobile computing is the next frontier that VMware will look to expand its services into. What moves can the company make in end user computing to round out this strategy? VMware just brought on an executive -- former SAP mobile chief Sanjay Poonen -- to handle that division. We'll see what he's been up to during his short time on the job.
What are you most looking for from VMware at VMworld? The conference runs from Sunday to Thursday at the Moscone Center. Check back to NetworkWorld.com for updates throughout the week.
Read more about data center in Network World's Data Center section.