Consider that statement carefully, particularly the phrase "case-by-case." That's like saying we won't make a law punishing theft, but we'll deal with it one theft at a time. "In practice, this poses a nearly insurmountable burden, since it is often impossible for consumers to know what practices are being employed," says Andrew Jay Schwartzman, senior vice president of Media Access Project, an advocacy group for Net neutrality.
The equal-access-to-data lie
Then there's the issue at the core of the Net neutrality argument: That all information and services should be treated equally as they traverse the Internet and the private networks that feed into it.
The FCC would have exclusive authority to oversee broadband Internet access service, but would not have any authority over Internet software applications, content, or services. Regulatory authorities would not be permitted to regulate broadband Internet access service.
What's wrong with that? "Another important shortcoming of the plan is that it would remove all authority for the Federal Trade Commission to exercise its traditional consumer protection role," says Schwartzman.
It's probably trite to chide Google for violating its "don't be evil" motto. But in this case, its plan to jump in bed with the carriers and rob consumers of the protection they need really is evil.
This article, "When it comes to wireless, if Google wins, you lose," was originally published by InfoWorld.com. Read more of Bill Snyder's Tech's Bottom Line blog and follow the latest technology business developments at InfoWorld.com.