Today, the API is experiencing significant usage as third-party developers have integrated the retailer's content into a mobile mashup application. Not surprisingly, the mobile application is driving workload to the retailer's back-end services that must be managed and optimized, a sweet spot for Sonoa. However, the application is also drivinrg new revenue, which can be tracked through the API analytics that Sonoa ServiceNet offers.
The opening of enterprise applications and services through APIs is heading in only one direction. Sonoa hopes to accelerate this trend through its Apigee service: "You have Google Analytics for your Web site -- what about your APIs? And how do you protect your app against a burst of traffic or find out if an API you are using is slowing down your app?"
The great thing about Apigee is that companies can use ApigeeBasic, a free offering, to protect the core system through API usage quota, rate limiting, and spike protection. This enables companies of all sizes to start getting higher utilization out of the core application or service by making it available through a much broader channel than the company's online presence alone.
Regardless of whose tools you use to address these open API management and business issues, what's key is the ability to track revenue associated with the open API. Why? Because that is sure to help business case discussions that may result when infrastructure upgrades are required to keep up with the new load through the open APIs. For most companies, that would be a good problem to have.
This article, "How to use open APIs for business growth," originally appeared at InfoWorld.com. Read more of Rodrigues et al.'s Open Sources blog and follow the latest developments in open source at InfoWorld.com.
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p.s. I should state: "The postings on this site are my own and don't necessarily represent IBM's positions, strategies or opinions."