While RIM stumbled in its attempt to woo consumers with the Storm, the iPhone has been steadily building buzz over OS 3.0 (and rumored hardware). No doubt the new OS 3.0 features will improve the iPhone's practical usability, from Spotlight search to push notification to the landscape virtual keyboard to (wait for it) cut-and-paste. But it's the multitude of third-party business applications that has me wondering: How long until the iPhone pulls ahead of the BlackBerry with business users?
With the iPhone, we're talking about a handset that dominates the competition in the United States, one that has taken the release of dozens of "iPhone killers" in stride without so much as a glance (did you know there's even an iPhone Killer blog?). This is a handset that is constantly being utilized in ways that no smartphone has before -- as a medical device, as a translator for deployed troops, as a portable drive.
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Not to ignore the dozens upon dozens of productivity applications that already exist: apps that allow the user to print to networked printers, transmit files to and from a Mac, or handle HR requests on the fly. The iPhone has been shifting steadily into business territory, and that's only accelerated since the announcement of OS 3.0.