Gary Eimerman, director of product development for TrainSignal, agrees that security is an important focus point for IT professionals: "You can point out a major cyber attack about once a week, and the security space is hot whether it be general like CEH, CISSP, Security+, Advanced, and Security Practitioner, or specific to a niche like VMware Security and Cisco Security."
Eimerman also agrees that people new to the industry need to get their base knowledge first: "This can be done with certifications like CompTIA A+ and Network+ or the new Microsoft MTA," which includes database and programming topics. Though the MTA certification test can be taken only at some schools, he says its information helps students get a good grasp of what direction or specialty to focus on even if they don't get certified.
Not all training sold has a direct certification focus, though. In fact, TrainSignal says some of its biggest selling products have nothing to do with certification; many students buy training packages to help with using specific products.
And there are many technologies for which training resources are scarce, perhaps because the experts in those fields are so busy working and making the big bucks that they don't have the time to stop and share their knowledge and experience with others just yet. Microsoft Lync and System Center experts are good examples, especially around the more complicated pieces like System Center Configuration Manager 2010 and System Center Virtual Machine Manager 2010.
I believe all IT professionals should focus on some form of virtualization (or multiple forms). If you tend to lean toward messaging, you might focus on Exchange Server. Then you might move on to Lync or SharePoint, but not necessarily SQL. Another key focus could be PowerShell training, as PowerShell is becoming integrated with the Windows and Windows Server product lines.
Whatever you decide, remember that IT is a career that requires constant learning. But that learning should result in a heftier paycheck.
This article, "Earn more: Today's top IT certs," was originally published at InfoWorld.com. Read more of J. Peter Bruzzese's Enterprise Windows blog and follow the latest developments in Windows at InfoWorld.com. For the latest business technology news, follow InfoWorld.com on Twitter.