Microsoft's Bing site was offline Thursday night. Relatively speaking, the outage didn't last very long, but any outage is a bad outage when you are introducing new features and trying to win market share from a dominant competitor like Google.
No time is a good time for a site outage. It was particularly bad timing for Microsoft, though, considering that it just unveiled an array of changes and updates and there has been a lot of attention focused on the beta rollout of the new Bing Maps this week.
Users were unable to use Bing from around 6:30pm to 7:00pm (give or take 10 minutes on either side) Pacific time. Initially the site was simply unresponsive or returned partial search results. Eventually Microsoft published an error page explaining that the site was unavailable.
To its credit, Microsoft responded rather quickly and leveraged social networking tools like Twitter to communicate the current status with users. Satyam Nadella, Microsoft senior vice president of the online services division, wrote a blog post about the outage.
Nadella explained that "The cause of the outage was a configuration change during some internal testing that had unfortunate and unintended consequences."
Nadella also used the blog post to indicate Microsoft's commitment to ensuring issues like this don't occur again. "We strive to maintain a high standard of operational excellence at Bing. We are running a post mortem to find out how our software and processes need to be improved to prevent anything like this from happening again."
Google has suffered a variety of outages and service interruptions, but not with the actual bread and butter Google search site. Gmail and Google News have had occasional issues and the public sentiment always seems to be a mixed response between "Google should never have outages--how can we trust Google or the cloud if Gmail goes down" and "Google is providing all of these services at no cost-what do you expect for free."