Mobile-device management software attaches well to mobile devices and provides a great opportunity for Dell to sell higher-margin products, Swainson said. Dell said it hopes to ship new consumer and business tablets with the Microsoft's upcoming Windows 8 OS. Microsoft has not yet announced a release date for the OS, but it is expected to come sometime later this year.
Other software areas being explored by Dell include analytics and business intelligence software, around which the company can build specific integrated appliances and servers, Swainson said. Dell already offers Quickstart data-warehousing appliances, which comes standard with Boomi software, to connect public cloud services and on-premise applications. Boomi is also key to Dell's pursuit of application service delivery functionality in a SaaS model, which Swainson said is being targeting at the untapped market outside the U.S.