The SugarCRM Spring Release will become generally available in the next month or two. It adds support for eight new languages, bringing the total to 22. They include Hebrew -- made possible because the update now supports languages read from right to left.
It also adds "social" features, which have become de rigeur for CRM systems. In Sugar's case they include a partnership with InsideView, which aggregates data about companies and individuals from social networking sites such as Twitter, as well as from more traditional media such as Hoovers and Reuters.
A free, basic version of InsideView will be included with all versions of SugarCRM. It provides information about a company's structure, CEO and competitors, as well as the "buzz" -- or what's being said about a company -- on social networking sites. The idea is to know more about a prospective client before calling them.
The Spring Release also includes integration with Google Docs, and lets users fire up meetings from within SugarCRM using Cisco WebEx Meeting Center and Citrix-GoToMeeting.
SugarCRM released an iPhone application last year, and the Spring Release will add native client applications for the iPad, Blackberry and Android devices. It also adds the ability to synchronize data to mobile devices and read it offline, though the user needs to be connected to make edits.
SugarCRM comes in a free, open-source Community edition, as well as Professional and Enterprise editions priced at US$30 per user per month and $50 per user per month, respectively.