Take, for example, the crotchety old George Simpson, writing for Online Media Daily's Over the Line blog, who declares that the sun is setting on social media:
It is no secret that more and more folks on this side of the ocean are giving up on Twitter. It is perhaps too soon to say I told you so, but what the hell, "I told you so." ...I said early on that I thought social media was overrated .... Yes, teens will flow in and out of Facebook-like social media for a while, but only until they get their mobile legs. Older folks who set up shop on Facebook need desperately to get a life.
How did I find this article? I didn't. The Twitter machine that is @guykawasaki tweeted me about it. More and more, that's how I find out about stuff on the Net. (Not just from Guy, though he and his Twitter minions spew out more useful tweets than virtually anyone else out there. You start to wonder if they ever eat or sleep.)
Interesting in giving Twitter a whirl? TechRepublic's Jason Hiner has an fascinating (but deeply flawed) list of the 100 top technology experts to follow on Twitter. (Deeply flawed = I'm not on it.) Meanwhile, those jokers over at eSarcasm have published a nifty chart on how to pick whom to follow and not follow on Twitter. (I'm not entirely sure I trust their methodology, though.)
In other words, don't knock social media until you've tried it. And if you still don't like it after that, well go ahead knock it to your heart's content. I bet you'll use some form of social media to do it, though.
What's your verdict: Are Twitter/Facebook et al totally pointless? How about blogs like this one? (There, I've given you an opening wide enough to fit the Goodyear Blimp.) Post your thoughts below or e-mail me: email@example.com.