InfoWorld CTO 25 Promotional Information

(for Award Winners Only)

Congratulations!

Read about the 2010 InfoWorld CTO 25 winners

To help you promote your win, InfoWorld has supplied the following PR information and usage guidelines.

Note that companies named as an InfoWorld CTO 25 Award winner may be referenced in press outreach to publicize the awards and InfoWorld's content about the awards. InfoWorld will not disclose proprietary corporate information, but it may highlight information included by your organization in the original InfoWorld CTO 25 Awards content.

InfoWorld Logo Usage & Guidelines

The InfoWorld CTO 25 brand is a valuable asset that InfoWorld Media Group needs to protect. We ask that you help us by properly using the logo in accordance with our guidelines listed below. Accordingly, we ask that your business partners, customers, and other third parties adhere to the guidelines listed below.

Parties given permission to use the InfoWorld CTO 25 logotype must adhere to the following rules:

  • The logotype may not be altered in any manner, including size, proportions, colors, elements, type, or in any other respect. You may not animate, morph, or otherwise distort its perspective or dimensional appearance.
  • The logotype may not be combined with any other graphic or textural elements and may not be used as a design element of any other logo or trademark.
  • The logotype must be separated from your company name and product names by the space of one logo width or one inch, whichever is greatest.

If you have questions, please contact Lynn Holmlund in IDG Enterprise Marketing.

PR Opportunities

Please read the following guidelines carefully before preparing a press release that references InfoWorld and the InfoWorld CTO 25 rankings.

Obtaining a Quote from InfoWorld

If your company wants to include a quote attributed to an InfoWorld spokesperson, please use the following quote to reinforce InfoWorld CTO 25 key messages. Modified versions of this quote are subject to approval from InfoWorld. All quotes should be attributed to Galen Gruman, Executive Editor/News and Features, InfoWorld.

“Everyone knows that 2009 was an extraordinarily tough year for most organizations, so most IT groups had to hunker down and defer many innovative efforts as revenues dried up and keeping the lights on became the only focus. Despite that environment, some CTOs were able to move forward with innovation, in some cases finding ways to create new opportunities for their business and in others leveraging the economic crisis to make their IT operations significantly better even as they got leaner. The ability to be innovative and cost-effective was very evident in this year's InfoWorld CTO 25 winning entries. These IT leaders combined management savvy, technological insight, and the ability to lead a team to success despite difficult circumstances. This year's honorees reinvented untenable legacies, provided game-changing insight, and managed both their own teams and key organization stakeholders to make their businesses succeed through the use of technology. Our honorees did much more than implement technology well; they brought its use to a new level.”

References to InfoWorld and the InfoWorld CTO 25 Awards

All communications involving InfoWorld and the InfoWorld CTO 25 Awards must be consistent with the style and content listed below:

  • The full feature name is the InfoWorld CTO 25 Awards
  • InfoWorld is always one word, and the "w" is capitalized.
  • On first reference, list the publication as "IDG's InfoWorld." InfoWorld as a stand-alone name may be used after the first reference.
  • If a subsidiary of an organization is included in the rankings, press releases or marketing material should specify that the unit -- not the parent organization -- received the award. If the parent unit is cited, the name of the subsidiary unit should be more prominent in placement, size, and usage than that of the parent unit.

The following approved InfoWorld corporate boilerplate and short InfoWorld CTO 25 Awards description may be used, where appropriate, in press releases referencing inclusion in the InfoWorld CTO 25 feature.

Description of InfoWorld CTO 25 Awards

Chief technology officers are often the unsung heroes of IT. They may drive new technology development for customer-facing and/or internal use. They may manage and improve the core technology that underpins the business operations. In any case, they translate the promise of technology into business benefit. Each year, the InfoWorld CTO 25 Awards honor senior IT executives who have demonstrated leadership within their companies and in the IT community.

Inclusion in the InfoWorld CTO 25 rankings does not imply endorsement of an organization’s products or services.

Press release content should specify that selection is based on the excellence and quality of the work environment, and not state or imply that your organization’s product or service is being honored.

Corporate Boilerplate

About InfoWorld Media Group
InfoWorld Media Group helps IT Decision Makers choose the right technology, within the context of a cohesive strategy for business impact at their organizations. InfoWorld identifies and promotes emerging technology segments that add unique value for the organizations that implement them, as well as the vendors that provide those solutions. Using an integrated communications approach including online, events, research, and a continued investment in an independent Test Center, InfoWorld analysts and editors provide hands-on analysis and evaluation, as well as expert commentary on issues surrounding emerging technologies and products. Visit InfoWorld at http://www.infoworld.com.

About International Data Group
International Data Group (IDG) is the world's leading technology media, events, and research company. IDG’s online network includes more than 450 web sites spanning business technology, consumer technology, digital entertainment and video games worldwide. IDG also publishes more than 300 magazines and newspapers in 85 countries. IDG's media brands include CIO, CSO, Computerworld, GamePro, InfoWorld, Macworld, Network World, and PC World. IDG’s lead-generation service, IDG Connect, matches technology companies with an audience of engaged, high-quality IT professionals, influencers, and decision makers. IDG is a leading producer of more than 750 technology-related events including Macworld Conference & Expo, LinuxWorld Conference & Expo, Entertainment for All Expo (E for All), DEMO, Storage Networking World, and IDC Directions. IDC, a subsidiary of IDG, is the premier global provider of market intelligence, advisory services, and events. Over 900 IDC analysts in more than 90 countries provide global, regional, and local expertise on technology and industry opportunities and trends.

Additional information about IDG, a privately held company, is available at http://www.idg.com.

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