From TechEd: Micro-blogging goes multi-media

It's interesting to see products on the exhibitor floor that compete with, enhance, or complete Microsoft's own offerings. One of the cooler products I've seen so far is from TechSmith, the company that's behind Camtasia and SnagIT. The Jing Project is to screen-casting what Twitter is to blogging: a simple way to do short, off-the-cuff messages that are built around either static or video screen captures. It's

It's interesting to see products on the exhibitor floor that compete with, enhance, or complete Microsoft's own offerings. One of the cooler products I've seen so far is from TechSmith, the company that's behind Camtasia and SnagIT. The Jing Project is to screen-casting what Twitter is to blogging: a simple way to do short, off-the-cuff messages that are built around either static or video screen captures. It's not at all a competitor for Camtasia, since it doesn't offer the same sort of editing and formatting options, but if you want to show someone (or a lot of someones) a new technique, a new product, or just a cool thing, it's very fast and easy.

I'm looking forward to using Jing -- it's one of those things that I looked at and "got it" during the first minute of the demo I saw. It's the sort of system that can give a small company incredible tech-support capabilities for users, or a killer way to demonstrate short tips, tools, and shortcuts to make users’ lives easier.

Micro-blogging is getting more interesting, and something like Jing makes the very short media package a much richer potential source of information. Very cool.

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