It turns out that if you've never sold anything directly to consumers before, you are probably going to suck at it the first few times you try. And Google did, big time.
(Also: As the wags at eSarcasm pointed out, the Nexus One was way too big. When you need a handtruck to carry around your cell phone, that's a problem.)
On the positive side: The Nexus One still outlived the Microsoft Kin by several months, so Google has that going for it.
Still, I find it strangely reassuring to know Google can execute a face plant as well as any other company. It makes me less fearful that it will eventually take over the world. (Not that I think Google won't try, just that it will screw that up too.)
I do still believe unlocked handsets will eventually become the norm for many in the United States, as they are in Europe. That might even lead to better service from the wireless carriers, assuming AT&T doesn't swallow them all. But not today.
If you have a Nexus One, I'd suggest you remove the battery and place it in deep storage in a dustproof case. It may be worth something on eBay in 20 years. It's not worth a heckofalot now.
Did you buy a Nexus One? What do you think people should do with theirs? Post your suggestions below or email me: firstname.lastname@example.org.