VMware pushes new storage paradigm for virtualized world

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With Dell, EMC, HP, IBM, and NetApp, VMware wants to change the way you think about storage. It's going to be a wild ride

As the saying goes, you can't make an omelet without cracking a few eggs.

That axiom applies to every disruptive technology ever to hit the market. But it's been a long time since the primary storage market saw serious disruption.

Sure, the storage market has seen plenty of innovation, such as object-based cloud storage or cheaper, better SSDs. Great advances such as automated tiering, deduplication, eager thin provisioning, and storage virtualization have delivered a ton of value to storage professionals. But all of the above has largely been improvements on existing tech. The same goes for the storage protocols that have emerged over the past decade; iSCSI, FCoE, and the ATA-over-Ethernet standard are all block-level SCSI protocols that use different transports.

Allow me to predict, however, that the relatively staid world of storage technology is about to be turned on its head. If the vision laid out in the VMworld 2011 VSP3205 tech preview session by VMware and the big-five storage companies is any indication, things are going to get pretty interesting over the next few years.

How interesting? Let's just say I wouldn't want to be an egg right now. To understand the extent of the disruption, though, you need to know the context.

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