There was some good news for the social media giant. Facebook's share price climbed above $30 for the first time since July 13. That appears to be due largely to an Applesque mystery invitation Facebook sent out two days ago. On January 15, it will unveil ... something. According to Cnet, the announcement consisted of a single Jobsian phrase: "Come and see what we're building."
Last time Facebook did something like this, it announced a plan to integrate Skype into its network. OK, quick show of hands: Anybody using Skype video chat inside Facebook? Anyone at all? Bueller? Bueller?
What is Facebook likely to unveil that has Wall Street's hopes on the rise? The folks at MarketWatch have a few guesses. The first is -- stop me if you've heard this one -- a smartphone. The second is a Google-like search service, followed by a Spotifyish music sharing service or an Amazon-like e-commerce play.
Or maybe Facebook will simply start charging people to use its services -- like $100 to send a message directly to Herr Zuckerberg. You think I'm kidding, but I'm not. According to a report by Mashable's Chris Taylor, Facebook is asking members to fork over a C note if they want to ask the young billionaire a question. Frankly, I can't imagine what Zucky might say that could be worth $100 to anyone, besides possibly "You're hired!" Maybe that's just me.
To recap: Your stock price is recovering, but your user base is unhappy and the younger generation thinks you're already passe. Time to worry? I think so. What do you think?
Is Facebook going down down down? Post your mortems below or email me: email@example.com.
This article, "The writing is posted on Facebook's wall," was originally published at InfoWorld.com. Follow the crazy twists and turns of the tech industry with Robert X. Cringely's Notes from the Field blog, and subscribe to Cringely's Notes from the Underground newsletter.