Wade Sendall, vice president of IT at The Boston Globe, had to build an application that would allow both employees and customers to add their photos to advertisements.
The new app was slated to replace a service costing $80,000 annually, so the potential ROI was significant, he says.
[ InfoWorld dishes on must-have iPad office apps, essential Android productivity apps, and road warrior standbys. Start downloading! | Get the latest insight on the tech news that matters from InfoWorld's Tech Watch blog. ]
Yet even with such a clear financial gain in sight, Sendall didn't assign a team to develop the new app from scratch. Instead, he needed just one developer to do the job.
You're viewing Insider content