Search engines deliver links to dangerous Web sites that download spyware and adware to visitors' PCs, exploit security vulnerabilities
and attempt to scam users and include them in spam lists, a new study has found.
U.S. users land on malicious Web sites about 285 million times per month by clicking on search results from the five major
search engines, according to the study, conducted by McAfee Inc.'s SiteAdvisor unit and released on Friday. Google Inc., Yahoo
Inc., Microsoft Corp.'s MSN unit, IAC/InterActiveCorp's Ask.com and Time Warner Inc.'s AOL LLC comprise the top search engines.
It also found that the ads search engines run with their search results are significantly more likely to lead users to malicious
Web sites than regular search results. On average, almost 9 percent of these so-called sponsored results link to rogue Web
sites, compared with an average of 3.1 percent of regular search results. Of the major search engines, MSN delivered the fewest
malicious links with 3.9 percent, while Ask.com fared the worst with 6.1 percent.
"Our core advice: It's a jungle out there. Users should be careful where they go and what they do when choosing sites based
on search engine results," reads the study. "Users can't count on search engines to protect them."
Some popular search keywords such as "digital music" and "singers" can trigger a set of results in which 72 percent of the
items link to malicious Web sites, according to the study, conducted between January and April.
Marissa Mayer, Google's vice president of search products and user experience, acknowledged this is "a real issue" and said
Google has taken steps to address it. For example, Google offers an antiphishing plug in for the Firefox browser, she said.
Meanwhile, a Yahoo spokeswoman said the company offers a spyware detection and removal tool in its browser toolbar and it
also has systems and employees devoted to improving the "quality" of its ad listings. Users of its search engine can also
report malicious Web sites to Yahoo, she said in an e-mail.
Microsoft is also aware of the problem and attempting to curb it with its toolbar's pop-up ad blocker and antiphishing filter,
said Justin Osmer, MSN senior product manager. "And we continue to work on all aspects of our search service to provide people
with the best answer possible and protect them against malicious sites," he said via e-mail.
That the vast majority of search results are safe is a major accomplishment, an Ask.com spokeswoman wrote via e-mail. "Like
the other major engines, we are committed to raising the bar even higher as we continue to apply human processes and technology
to identify and remove unwanted sites from our index," she wrote.
AOL didn't immediately respond to requests seeking comment.
Search engines have become indispensable tools for people seeking information on the Web. U.S. residents conducted 6.4 billion
online searches in March, up 10 percent from February, according to comScore Networks Inc. At the same time, Internet security
threats, such as phishing ID theft scams and malware, increasingly concern users. In 2005, Gartner Inc. predicted the chilling
effect of security threats will stunt the growth of U.S. online business-to-consumer sales.
McAfee suggests an unsurprising solution to the problem: users should download the free browser tool from SiteAdvisor, which tells users if Web sites are safe or unsafe to visit.