 PRESS RELEASE
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IDG's InfoWorld Adds Daily Podcast to Popular Weblog
InfoWorld Daily Integrated Program Sold Out Due to Strong Demand
Dec. 22, 2005 -- San Francisco, CA -- IDG's InfoWorld, the leading integrated media brand for strategic technology decision-makers, today announced the launch of a daily podcast. Covering "everything you need to know about enterprise technology in five minutes or less," the InfoWorld Daily expands upon InfoWorld.com home page editor Tom Sullivan's popular Weblog of the same name. Coverage includes opinions, commentary, and information on the most critical technology stories every day, using resources from InfoWorld and the IDG News Service. Editorial content is determined solely by the InfoWorld staff. The podcast is distributed via Sullivan's popular Weblog and RSS feed, a separate dedicated feed, via the InfoWorld.com home page and news sections, and within an e-mail newsletter. Due to strong advertiser demand, the InfoWorld Daily integrated podcast program is sold out. Today's podcast is available for download at: http://akamai.infoworld.com/podcasts/IFW_Daily_12-22-05.mp3
The InfoWorld Daily podcast can be downloaded by:
"The InfoWorld Daily podcast is part of a strategic initiative to expand InfoWorld's depth and breadth across emerging media types and enterprise technology categories," said Paul Calento, InfoWorld's vice president of marketing. "The InfoWorld Daily is more than a podcast. It is an integrated communications vehicle that uses several components to reach senior technologists the way they want to be reached, with a scale and ROI that typical podcast programs just can't match."
Links to Archived InfoWorld Daily Podcasts:
http://akamai.infoworld.com/podcasts/IFW_Daily_12-21-05.mp3
http://akamai.infoworld.com/podcasts/IFW_Daily_12-20-05.mp3
http://akamai.infoworld.com/podcasts/IFW_Daily_12-19-05.mp3
http://akamai.infoworld.com/podcasts/IFW_Daily_12-16-05.mp3
http://akamai.infoworld.com/podcasts/IFW_Daily_12-15-05.mp3
http://akamai.infoworld.com/podcasts/IFW_Daily_12-14-05.mp3
About InfoWorld Media Group
For 25 years, InfoWorld Media Group has provided cutting-edge coverage and evaluation of IT products and services for technology experts in senior management. Through integrated channels including print, online, events, and demand generation, InfoWorld reaches the most influential senior-level information technologists -- those who drive their enterprises' strategies and technology purchases. Powered by a continued investment in an independent Test Center, InfoWorld analysts and editors provide both hands-on analysis and evaluation, as well as expert commentary on issues surrounding emerging technologies and products. Visit InfoWorld at http://www.infoworld.com.
About IDG
InfoWorld Media Group is a division of IDG, the world's leading technology media, research, and event company. IDG publishes more than 300 magazines and newspapers and offers online users the largest network of technology-specific sites around the world through IDG.net (www.idg.net), which comprises more than 300 targeted Web sites in 70 countries. IDG is also a leading producer of 168 computer-related expositions worldwide, and provides IT market analysis through 51 offices in 43 countries worldwide. Company information is available at www.idg.com.
Contact:
Paul Calento
Vice President of Marketing
InfoWorld Media Group
415-978-3212
paul_calento@infoworld.com
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