The Green Grid studiously avoids product recommendations and spends a lot of time gaining consensus among its members, in both cases to further adoption and keep the process as apolitical as possible, Tuccillo notes. "No one company can drive the process," Tuccillo says, lessening the possibility of interminable standards conflicts that groups such as the IEEE have seen.
And the Green Grid uses existing metrics, standards, and research where possible to speed up both the technical and political processes, he adds. "Other organizations are coming up with similar metrics, so why not call them the same?" says Belady.
Tuccillo and Belady expect the Green Grid's task will get more difficult as the nonprofit tackles more complex issues beyond the low-hanging fruit, such as gauging datacenter productivity and correlating that to energy efficiency. But the hard-dollar benefits of saving energy give them both faith the Green Grid will tackle the issues higher up in the tree.